GB
Grace Blooms
Today
Off target
Revenue
$82
Net Profit
$31
+38.5%margin
ROAS
8.19x
Gross Profit
$51
+62.0%
Orders
1
Ad Spend
$10
CAC
$9.95
CTR
4.4%

Margin Waterfall

Revenue
$82
Discounts
-$0
COGS
-$31
Ads
-$10
Fees
-$3
Shipping
-$7
Net Profit
$31
Profit & Loss
COGS: add costs in Shopify
Gross Revenue
$82
Net Revenue
$82
COGS
-$31
Gross Profit
62.0%$51
Ad Spend
-$10
Transaction Fees
-$3
Shipping
-$7
Net Profit
38.5%$31
Profitable
Orders1
ROAS8.19x
CAC$9.95
ActivityLive

Shopify: Order #6466 — Tessa Adjustable Threader Cable Chain 23" (Gold)

1h ago
$81.50

Meta: $10 spend · 1 purchases · 8.19x ROAS

live

Meta: ROAS 3.2x — $127 revenue on $40 spend

2m ago
+$127

Klaviyo: Welcome flow triggered for 14 new subscribers

15m ago

Ad Set 2 pacing at 140% daily budget — review recommended

1h ago

Shopify: Order #2847 — GB Romance Bundle

1h ago
$89.00

Creative Agent: UGC brief v1 drafted and saved

2h ago

Shopify: Order #2846 — Eternal Love Arrangement

3h ago
$124.00

Meta: Ad Set 1 CTR 2.8% — above benchmark

4h ago

Klaviyo: Abandoned cart flow recovered 2 orders

5h ago
+$213

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