GB
Grace Blooms
Today
Off target
Revenue
$1,352
Net Profit
$-17
-1.5%margin
ROAS
2.61x
Gross Profit
$736
+62.0%
Orders
29
Ad Spend
$517
CAC
$18.47
CTR
4.5%

Margin Waterfall

Revenue
$1,352
Discounts
-$164
COGS
-$451
Ads
-$517
Fees
-$48
Shipping
-$189
Net Profit
$17
Profit & Loss
COGS: add costs in Shopify
Gross Revenue
$1,352
Discounts
-$164
Net Revenue
$1,188
COGS
-$451
Gross Profit
62.0%$736
Ad Spend
-$517
Transaction Fees
-$48
Shipping
-$189
Net Profit
-1.5%-$17
Loss
Orders29
ROAS2.61x
CAC$18.47
ActivityLive

Shopify: Order #4185 — Brilliant CZ Solitaire Pendant (Silver)

1h ago
$52.40

Shopify: Order #4184 — Addie Adjustable Set (Gold + Silver)

2h ago
$51.13

Shopify: Order #4183 — Tessa Adjustable Length Charm Threader — Cable Chain (Silver)

3h ago
$31.15

Meta: $517 spend · 28 purchases · 2.61x ROAS

live

Meta: ROAS 3.2x — $127 revenue on $40 spend

2m ago
+$127

Klaviyo: Welcome flow triggered for 14 new subscribers

15m ago

Ad Set 2 pacing at 140% daily budget — review recommended

1h ago

Shopify: Order #2847 — GB Romance Bundle

1h ago
$89.00

Creative Agent: UGC brief v1 drafted and saved

2h ago

Shopify: Order #2846 — Eternal Love Arrangement

3h ago
$124.00

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